April 29th, 2010
To have a website that ranks well in the local search engine keywords can bring to great success for a business. In fact, a lot of people have doing this and found themselves making a lot more money as compared with before because more people in the local area know about these businesses.
Unless a business operates globally, there isn’t much need for a ranking on a global scale. Not only will it be useless, it will also cost a lot more money as compared with optimizing in a local scale. It will bring a lot more money in the long run as well.
One way of optimizing for local searches is to the use of languages. Not everyone speaks in English as a first language. If the place that you live in speaks mostly French, then consider having two version of the website: one in French, while the other in English.
In addition to that, while doing search engine optimization for that website, try to use keywords related to the place where the webmaster wishes to target on. This will ensure that the website will not be targeted on a broader keyword but a more specific keyword instead.
Tags: local search
Posted in SEO | No Comments »
April 28th, 2010
Right now, analytics has gone up a notch and instead of having everything in a graph or in maps, they now have heatmaps to pinpoint the place where visitors are paying attention the most and how far the visitors would go into scrolling the article or content in the website.
One great website that offers such as service is called Crazy Egg. It is one of the most famous audience visualizing system and does what it has to do. In short, the data it gives are highly valuable and is essential for any marketing strategy or optimization that a webmaster wishes to do.
There are four plans in total for Crazy Egg with the lowest costing a small amount of $9 per month and the highest plan costing the user $99 per month. In short, it is definitely a worthy investment for any serious web developer or webmaster.
A small or a new website can definitely opt for its cheapest plan. The difference between each plan is the number of visits that can be tracked in a month and the number of pages that can be tracked at any single time. All paid version has advanced feature turned on but only the Plus and Pro version have the hourly reporting feature.
Tags: heatmap, visitor tracking, visitors
Posted in How to, SEO, Web Development | No Comments »
April 27th, 2010
Top Click Media is a search engine optimization UK company that is quite famous at that particular region. It is a well established business with Red Hat Linux and a few other notable organizations being its clients. Certainly with those clients being mentioned, one can conclude that Top Click Media means serious business.
The company splits its services to three particular ranges. One is the search engine optimization while the other is the pay per click advertising which is nothing like the SEO service. The third service offered by Top Click Media on the other hand is site branding which involves making logo for a website or a business and web designing.
As for the site designing, Top Click Media can practically work with almost all types of content management systems which include major ones such as Joomla, Wordpress and even Drupal. Should there be a need for an ecommerce website, they can also work with CMS such as Magento, Prestashop and a few others.
Top Click Media is as mentioned before, for serious people. They may not charge as cheap as those Indian companies but the quality of their business by far surpasses the latter. Free consultation is also available for all of its services.
Tags: SEO, seo outsourcing
Posted in How to, SEO | No Comments »
To have a website that ranks well in the local search engine keywords can bring to great success for a business. In fact, a lot of people have doing this and found themselves making a lot more money as compared with before because more people in the local area know about these businesses.
